ROAS Calculator for Meesho, Flipkart and Amazon Ads
Ads can grow your sales fast, but only profitable ads grow your business. A ROAS calculator tells you whether your marketplace ads are making money or quietly eating your margin. ROAS, or return on ad spend, is your sales from ads divided by the money spent on those ads.
Enter your ad spend and the sales from ads shown in your Meesho, Flipkart or Amazon ads dashboard, then your selling price and total cost per order. The calculator finds your profit margin and your break-even ROAS, which is one divided by the margin. If your ROAS is above break-even, the ads are profitable; below it, they lose money; equal means no profit, no loss.
You also see the actual profit or loss from the ads, the maximum you can spend to break even and the ACoS that Amazon shows. When ads are losing money, the ROAS calculator tells you how much more sales, lower spend or higher margin you need.